From Marzipan Bars to Modern Product Strategy: What Conjoint Analysis Still Teaches Us
In my student days, I used conjoint analysis to find out why marzipan bars underperform on the snack shelf. Years later, working with Microsoft Cloud and AI, I still use the same principles: test concepts early, understand trade-offs, respect segments, and stay honest about the limits of any model. From marzipan to modern SaaS—customer preference is still king.
Azure tags: your secret weapon against cloud chaos (and surprise bills) 🔖
Tagging in Azure is much more than cosmetic metadata. Done right, tags are the backbone of FinOps, cost transparency, and automation. In this article I walk through how to design a practical Azure tagging strategy, how to use tags in Cost Management and governance, and why “stay well-tagged” might be your new cloud motto.
Netflix runs on NES, a love letter to engineering culture. 💾🎮
In 2015, a few Netflix engineers squeezed a tiny streaming client into an old NES cartridge—and proved much more than just “because we can.” This playful hack shows how strong architecture, creativity under constraints, and a healthy engineering culture belong together. It’s a reminder that the best teams still love to experiment, just for the joy of building.
When volunteering feels like running a startup on zero budget
Volunteering is more critical than ever, but in many cities the same few people carry almost all the load. In this personal reflection, I look back at more then ten years of volunteering, and now stepping down from my last roles, and reflect about almost empty volunteering fair in Schwentinental.
Capgemini is GitHub EMEA Partner of the Year – Why This Matters More Than Just a Trophy
Capgemini has been recognized as GitHub’s 2025 EMEA Services and Channel Partner of the Year – a strong signal that our strategy around GitHub, Microsoft Azure, and AI-powered development is paying off. In this post, I break down why this award matters for enterprise clients, what it means for developer experience, and where we go from here.
Play “The Legend of Zelda: A Link to the Past” in Your Browser – Nostalgia Gaming Meets Modern Web Tech
You can now play The Legend of Zelda: A Link to the Past directly in your browser – and it’s more than pure nostalgia. It’s a perfect metaphor for application modernization: classic experiences running on completely new platforms. In this post, I explore what Zelda in the browser tells us about cloud, Azure, and the future of legacy apps.
Cloudflare Outage: What Went Wrong And What It Means For Modern Cloud Architectures
On November 18, 2025, a bot-mitigation config change at Cloudflare triggered a bug that briefly broke huge parts of the internet. Even perfectly healthy backends suddenly locked “down”. I break down what happened, why it matters, and what you must rethink now.
From Lab Bench to Launch Day: What Really Makes Research Spin-Offs Succeed?
If you’ve ever watched a prototype jump from a university lab into the real world and thought “wow, that escalated quickly,” you’re in good company. Back in my student days at the Christian-Albrechts-Universität zu Kiel I dug deep into spin-off ventures from public research.
Thirty-Five Years of Windows: From 3.0 Beginnings to Copilot Days
I was eight years old in 1990 when Windows 3.0 landed with showtime flair. My own journey had started a little bit earlier on a Commodore Plus/4, typing BASIC line by line from a computer magazine. Later saving it to tape, and learning the quiet thrill of making a machine do exactly what I wanted.
Microsoft AI Tour Frankfurt: How Agentic AI Is Transforming Application Modernization
Live from the Microsoft AI Tour in Frankfurt: Capgemini & Sogeti showcased how Agentic AI accelerates enterprise-grade application modernization. Insights, takeaways, and why AI-driven modernization is now a board-level priority.
High Availability of Web Applications in Microsoft Azure
Ensure your web applications stay online and responsive with Microsoft Azure’s powerful high-availability services. Learn how Azure Load Balancer and Traffic Manager work together to deliver 99.999% uptime, reduce latency, and enable global scalability. This article explains proven strategies for resilient cloud architectures.
Finding Balance: Between Home Office and Human Connection ☕💼
This week reminded me of something simple — and yet easy to forget.
Human connection doesn’t happen through screens. It happens in hallways, over coffee, and sometimes… at a hotel breakfast buffet. That’s where I saw a small sign that said:
“Be happy for no reason.”